The Charles Schwab Cup Championship announced Friday that DraftKings has been named the Official Sports Betting, Daily Fantasy and Free-to-Play Operator of the upcoming PGA TOUR Champions event. Under the terms of this deal, DraftKings will bring gaming and in-person hospitality experience to fans as the season-ending PGA TOUR Champions event returns to the Phoenix Country Club on November 11-14, 2021, in Arizona.
As part of the on-site activation, DraftKings content and branding will be featured across the venue, as well as it will host a Money Putt where eligible guests will have the chance to triple their deposit bonus by sinking the putt.
Prior to the tournament start, attendees will be notified via email of these activations and more, presented by DraftKings Official Sports Betting Operator of the 2021 Charles Schwab Cup Championship.
This collaboration furthers DraftKings’ relationship with the PGA TOUR, having previously announced sponsorship deals such as this one, and plans for a retail sportsbook at TPC Scottsdale, subject to regulatory approval.
In an official press release, the tournament’s Executive Director, Tiffany Nelson, spoke about this new partnership and said: “We are thrilled to bring DraftKings and its daily fantasy sports products and betting to the Charles Schwab Cup Championship. Creating the best possible on-site experience is always our number one priority and this relationship will provide fans with a unique and exciting gaming experience that will allow them to further engage with our event.”
Ezra Kucharz, CBO for DraftKings, also commented: “In teaming up with the Charles Schwab Cup Championship, we look forward to bringing DraftKings’ signature gaming experience to the course at one of the year’s most exciting golf tournaments. With golf as one of the most popular sports on DraftKings Sportsbook, we are well-acquainted with TOUR fans and eager to offer another unique means of bringing fans and attendees alike closer to the league and players they love.”
The top 36 players among the Charles Schwab Cup standings now compete in the third and final Charles Schwab Cup Playoffs event at Phoenix Country Club. Fans can also find the latest available daily fantasy golf contests as well as golf betting markets by downloading the DraftKings apps via iOS and Android.
